Tuesday, 13 March 2018

TOP 15 SEARCH ENGINE OPTIMIZATION (SEO) TECHNIQUES I FORGET TO DO






Search Engine Optimization is a very hot topic on the World Wide Web. After-all, everybody wants to rank higher and come up on the first page of Google search and get more traffic. Sometimes it is easy to get carried away with SEO though. In my opinion, the best technique is to keep it simple and apply a bit of common sense. Most SEO plugins will take care of the common architecture related stuff for you. So in this article I will only focus on techniques that you need to do yourself (or be aware of). I have identified and made a list of top 15 SEO practices that I tend to forget quite often. These simple SEO techniques, if practiced properly, can make a significant difference as to how my pages are ranked in the Search Engine Queries. Use proper anchor text for inter-links. Don’t use “here”, “there” etc for the anchor text (if you can avoid it). Optimize the images, always create alt tags and write description in the alt tag. Use search engine friendly permalinks. Try not to have too many ‘&’, ‘?’, ‘!’ etc characters in the URL. Sometimes it is unavoidable but try to keep it to a minimum. Use hyphens (-) between words to improve readability. Do not use underscores (_) in URLs, use hyphens (-) instead. Do not use session id in URLs. If you are using good hosting then you shouldn’t have to worry about this one. Avoid using capital letters in URLs. Windows servers are case sensitive. Keep them lowercase so there’s no confusion. Use internal linking when possible and appropriate. Use sticky posts (if you can and if it applies to you). Have a category description paragraph. Let the visitors subscribe to category specific RSS feed. (Use category specific RSS plugin for WordPress) Use rel=”nofollow” tag on low value links to not pass the page rank juice. For example “Read the rest of the entry”, “About”, “Contact” etc. Use sub-directories rather than sub-domains when possible. Sub-domains do not share link love from the main domain as it is treated as a different domain. Research the target audience and aim the site content appropriately. Keep the content up to date. Visitors don’t like outdated content. Updating the content frequently also attracts the Search engines spiders to index the web pages frequently. Going forward I will try to use this list to optimize my web.....

Monday, 26 February 2018

Clicksor CPM 2017

When it comes to alternatives to Google AdSense in the contextual advertising domain, publishers and advertisers have started to consider Clicksor as a feasible option. Although it has to go a long way to even be eligible to compete with AdSense,
Clicksor has grown organically in the last few years with a larger number of publishers and advertisers on base. Clicksor provides fast payouts and better fill-rate than most other networks, and is one of the most sought-after contextual advertising networks.
Brief of the CompanyClicksor is the sister-site of YesUp Media Inc. and is based in Toronto. The network has a fast signup and approval process for publishers and a consummate technical support team that is available over Skype and email 24/7 and publishers usually get a reply within 5-12 hours. There is no minimum traffic requirement for publishers. It does not accept sites with adult content, malware or with content related to violence and illegal activities. Clicksor has sophisticated targeting tools that make it one of the best ad networks around. While the user interface can seem a bit tricky to beginners, it is very easy to navigate through once you get the hang of it. The company was established in 2004 and has the reputation of being mindful about complaints coming from advertisers. It is one of the biggest factors behind Clicksor’s steady growth over the years.You need to head to auto withdraw settings under your account to manage your payment cycle. Popads offers Paypal, Payoneer, Payza and Wire as payment methods. Choose your preferred payment method, update the threshold amount and the frequency. You can set the frequency to daily if you want the payment to be processed daily by Popads. A feature which most ad networks don’t provide.
Popads.net- The Best Pop-Under Network
The most reliable and best performing pop-under ad network for global traffic with daily payouts.

#4. Adnety

I recently came across Adnety and was contacted by their representative on my blog. With an Alexa rank, little under 30,000, this ad network seems to be legit. However, the offerings from this network is still under question since I haven’t explored their interface. What seems from a glance is, that they do accept adult traffic and blogs.
CPM rates for Adnety
I haven’t used Adnety yet so I cannot commit to the CPM. However, if you have used Adnety, please share your experience with Adnety and the CPM rates you’ve reached with them. We will update our article to include this.
Minimum Traffic Requirement for Adnety
There is no minimum traffic requirement for Adnety. Once you submit a site, it is queued for approval and once approved, you can use the ad tags.

#5. Promoter

This is perhaps the only other site which is listed in top 1000 alexa rank after popads. It seems to be more of a CPA ad network than CPM network. However,they seem to be reliable and worth a try. There are a lot of ad formats which you can try and pop-unders and pop-ups are certainly one of their best payment ad units.

#6. Adsterra

I haven’t used adsterra network but heard good reviews about them. With an Alexa rank of 19,000 they might be legit. However, few publishers have reported low earnings with Adsterra too. So it is completely upto you to test this ad network. They are a Russia based network had have good demand for Asian traffic.

#7. Infinity Ads

I used infinity ads on one of my blog back in 2011. They provide decent rates for their pop-unders and interstitials. Though they are not a very popular ad network like popads.net but the pay rate is good and can be recommended. They have a minimum payout of $3 and the payment is processed weekly, so you can always give a try!

#8. Ad-Maven

This is an Israeli based pop-under ad network which provides options to add interstitials, pop-under etc. We have tested this network and didn’t found the CPM rates to be good, and thus had to scape it off after sending them about 20,000 impressions. You may however try this network for a day or two and see if it fits well with your traffic.

Ad Unit Types

Clicksor is a contextual advertising network and delivers ads that are relevant to the content on the publisher site, especially the keywords in the content. Inline text links, banner ads, pop-under ads, layer ads and interstitial ads are supported by the network. WordPress plugins of the ad network are also available.  A big advantage of Clicksor is that it offers a variety of ad units and thus allows publishers to customize their approach.

Earning Model

Clicksor works with 4 earning models – CPM, CPC, CPV and CPI.

CPM Rates in 2017

The CPM rate provided by Clicksor is much lower than that provided by Google AdSense and that is a disadvantage when it comes to Clicksor. Overall, eCPM is around $3 and the network provides a 100% fill rate. On an average, Clicksor offers a CPM rate of USD 1.5 – 2.5 in tier 1 countries like USA, Canada, Australia and some European countries as well. The CPM rates are considerably lower in tier 2 countries. It provides a CPM rate of USD 0.24 in India, USD 0.13 in China and the rate goes up to USD 1.21 in Singapore. The CTR of the Clicksor network is not impressive but it promises a 100% fill rate.

Payment Proof and Earnings Report

The revenue share that the network shares with a publisher is variable. Clicksor claims that the share can go up to 85% of the revenue generated depending on a number of factors. Clicksor has fast NET 15 payment schedules and the available modes of payment are Cheque, PayPal and Wire Transfer. The minimum payout threshold is USD 50.

Conclusion


Clicksor is a very good contextual advertising network and is worth taking a look by publishers looking for AdSense alternatives. Although it pays much less than AdSense, it is still one of the best ad networks around. It can also be run in conjugation with AdSense. Clicksor has a large advertiser base and a wide selection of ads, and thus ad relevancy can sometimes be poor. However there is no doubting the fact that Clicksor will help boost your earnings from advertisements. Clicksor has grown a lot since its inception in 2004, and it is definitely worth trying for you website at least once.   

Media.net Approval Requirements


Media.net is one of the largest adtech companies in the world. It is the second largest contextual ad network by revenue, ranking only after AdSense. Media.net is considered to be the largest and the best alternative to AdSense, which is an impressive achievement for a relatively new player in the adtech space. Media.net can be a great network to supplement ad revenue and for a lot of publishers they bring around
50-60% of what AdSense is bringing for them in terms of revenue. It has been developed by the Yahoo! Bing network and works as the trusted advisor to top management across various large publishers.Some of their publisher clients include Forbes, Hearst, Meredith, Yahoo, MSN, Reuters, Kiplinger, The Street, Ziff Davis, NY Daily News and many more. In this article, we are going to discuss the publisher approval requirements of the network. 
 

Publisher Approval Requirements in Media.net

Media.net does not mention a specific minimum number of page views required to get accepted as a publisher.

However, there are certain other restrictions that publishers need to abide by.
Publisher websites need to have good quality content that must be primarily in English. The sites also need to have a majority of their traffic coming from tier-1 countries like USA, UK and Canada. The network also You need to head to auto withdraw settings under your account to manage your payment cycle. Popads offers Paypal, Payoneer, Payza and Wire as payment methods. Choose your preferred payment method, update the threshold amount and the frequency. You can set the frequency to daily if you want the payment to be processed daily by Popads. A feature which most ad networks don’t provide.
Popads.net- The Best Pop-Under Network
The most reliable and best performing pop-under ad network for global traffic with daily payouts.

#4. Adnety

I recently came across Adnety and was contacted by their representative on my blog. With an Alexa rank, little under 30,000, this ad network seems to be legit. However, the offerings from this network is still under question since I haven’t explored their interface. What seems from a glance is, that they do accept adult traffic and blogs.
CPM rates for Adnety
I haven’t used Adnety yet so I cannot commit to the CPM. However, if you have used Adnety, please share your experience with Adnety and the CPM rates you’ve reached with them. We will update our article to include this.
Minimum Traffic Requirement for Adnety
There is no minimum traffic requirement for Adnety. Once you submit a site, it is queued for approval and once approved, you can use the ad tags.

#5. Promoter

This is perhaps the only other site which is listed in top 1000 alexa rank after popads. It seems to be more of a CPA ad network than CPM network. However,they seem to be reliable and worth a try. There are a lot of ad formats which you can try and pop-unders and pop-ups are certainly one of their best payment ad units.

#6. Adsterra

I haven’t used adsterra network but heard good reviews about them. With an Alexa rank of 19,000 they might be legit. However, few publishers have reported low earnings with Adsterra too. So it is completely upto you to test this ad network. They are a Russia based network had have good demand for Asian traffic.

#7. Infinity Ads

I used infinity ads on one of my blog back in 2011. They provide decent rates for their pop-unders and interstitials. Though they are not a very popular ad network like popads.net but the pay rate is good and can be recommended. They have a minimum payout of $3 and the payment is processed weekly, so you can always give a try!

#8. Ad-Maven

This is an Israeli based pop-under ad network which provides options to add interstitials, pop-under etc. We have tested this network and didn’t found the CPM rates to be good, and thus had to scape it off after sending them about 20,000 impressions. You may however try this network for a day or two and see if it fits well with your traffic.has some constraints with respect to the content on publisher websites. Websites with adult content or with any content related to violence, racism, drugs and other illegal activities fail to get approval.  
Contextual advertising has grown by leaps and bounds in the last few years as almost everyone wants services customized for them. AdSense is the market leader in this domain and a hard-to-beat company. But publishers often look for AdSense alternatives, chiefly due to Google’s stringent policies. In such cases, Media.net is the best solution. Publishers can make money from the network if they focus on the right niche.  We hope this article has been helpful. To know more about Media.net, click 

Increase Your Media.net Ad Revenue

Media.net is one of the largest adtech companies in the world. It is the second largest contextual ad network by revenue, ranking only after AdSenseContextual advertising is a very effective advertising technology as it involves ads that are customized according to site content, thus making the ads relevant to the users’ interests. 

Media.net’s contextual ad capabilities are also complemented by unique native ad design. The ad network has been developed by the Yahoo! Bing network and for a lot of publishers they bring around 50-60% of what AdSense is bringing for them in terms of revenue. Currently, it is an invitation based network and anyone can request an invite. A dedicated account manager is also provided to help get started.Established in 2012, Media.net is still an emerging player in the adtech industry. It is considered to be the best alternative to Google AdSense. Publishers can make money from the network if they focus on the right niche.As a publisher, 
you can understand that you may not get it right with your chosen ad network from the very first day. It can take some time and some trial-and-error on your part to get the hang of it. We, at Blognife, understand that and are here with a few pieces of advice to make the process of monetization somewhat easier for you.In this article, we are going to discuss certain ways in which publishers can increase the revenue generated by running Media.net ads.

How to Increase your Media.net Ad Revenue

Publishers must keep in mind that they must improve their search traffic and operate in niches that work well with Media.net to earn a decent amount of revenue. These are the two primary requirements for earning well in Media.net. The following tips will help you to increase your revenue to a great extent.

Set up all three ad units

Media.net allows publishers to place a maximum of 3 ads per page. We recommend placing 3 ads per post/page to maximize revenue. The display to search (D2S) ad format, an advanced monetization method, is implemented by Media.net for best results and better revenue. D2S monetizes your display placements with inventory bought by advertisers on CPC.
The trick with placing all the ad units is by striking a balance between the ads and the content on the page. Each post/page must have a substantial amount of content so that the ads get more space to spread out and the ad strategy does not seem aggressive.


Place In-content ads

It is difficult for users to miss or ignore in-content ads. So, in-content ads are some of the best performing ads. They have the advantage of looking very good in both mobile and desktop views. If you ask around, you will see that the 336×280 ad size performs the best. The ad stretches out to fill any extra space and becomes the same size (or longer) as the 600×250, but with a single set of ads.

Contact your Account Manager

The biggest advantage of running Media.net ads is getting personalized support in the form of a dedicated account manager who is just an email or a phone call away. An experienced ad specialist not only proactively responds to all queries and requests but also suggests ways in which you can enhance your web monetization potential further. This proves to be very useful for publishers, especially beginners. So publishers must not shy away from contacting their respective account managers because it can eventually take them a long way.

Increase US and UK based traffic

If your website receives a good traffic from tier-1 countries, most importantly from the US and UK, you have good chances to earn more with the Media.net ad program. The logic behind this is simply the high bids for keywords from these countries, and the traffic you get from there will see the Geo-targeted contextual ads, that can pay you high!   CPM rates for Poptm is somewhat close to Popads. They offer a CPM of around $1 for Asian traffic and a CPM of $2-$3 for US, UK traffic. Although a lot varies based on the niche and availability of the advertisers.
Minimum Traffic Requirement for Poptm
There isn’t any minimum traffic requirement to get an approval from Poptm.
Payment Cycle for Poptm
Poptm has a minimum balance threshold of USD 50 which once reached can be requested for a payout.

#3 Popads.net

Popads has been in business for quite a long time and has some of the biggest brands advertising under its platform. Being one of the oldest Pop-under network, Popads claims to pay better rates than any other pop-under ad network in the industry. They also have their own anti-adblock solution to bypass adblocking. Additionally, you can control the settings of their pop-unders, making it one of the most flexible ad network in the industry. Major publishers around the globe use Popads.net as their primary source of monetization.
CPM rates for Popads
For adult traffic, the CPM rates typically vary between $1-$3 depending on the source of the traffic, the conversions and the traffic quality. On one of my adult blog, I am getting around $1 for Indian traffic which is a decent rate.
Minimum Traffic Requirement for Popads
Popads doesn’t have a minimum traffic requirement. You can get approved if the site has a few posts and navigable. Also, the approvals are very fast and takes a few hours.
Payment Cycle for Popads

You need to head to auto withdraw settings under your account to manage your payment cycle. Popads offers Paypal, Payoneer, Payza and Wire as payment methods. Choose your preferred payment method, update the threshold amount and the frequency. You can set the frequency to daily if you want the payment to be processed daily by Popads. A feature which most ad networks don’t provide.
Popads.net- The Best Pop-Under Network
The most reliable and best performing pop-under ad network for global traffic with daily payouts.

#4. Adnety

I recently came across Adnety and was contacted by their representative on my blog. With an Alexa rank, little under 30,000, this ad network seems to be legit. However, the offerings from this network is still under question since I haven’t explored their interface. What seems from a glance is, that they do accept adult traffic and blogs.
CPM rates for Adnety
I haven’t used Adnety yet so I cannot commit to the CPM. However, if you have used Adnety, please share your experience with Adnety and the CPM rates you’ve reached with them. We will update our article to include this.
Minimum Traffic Requirement for Adnety
There is no minimum traffic requirement for Adnety. Once you submit a site, it is queued for approval and once approved, you can use the ad tags.

#5. Promoter

This is perhaps the only other site which is listed in top 1000 alexa rank after popads. It seems to be more of a CPA ad network than CPM network. However,they seem to be reliable and worth a try. There are a lot of ad formats which you can try and pop-unders and pop-ups are certainly one of their best payment ad units.

#6. Adsterra

I haven’t used adsterra network but heard good reviews about them. With an Alexa rank of 19,000 they might be legit. However, few publishers have reported low earnings with Adsterra too. So it is completely upto you to test this ad network. They are a Russia based network had have good demand for Asian traffic.

#7. Infinity Ads

I used infinity ads on one of my blog back in 2011. They provide decent rates for their pop-unders and interstitials. Though they are not a very popular ad network like popads.net but the pay rate is good and can be recommended. They have a minimum payout of $3 and the payment is processed weekly, so you can always give a try!

#8. Ad-Maven

This is an Israeli based pop-under ad network which provides options to add interstitials, pop-under etc. We have tested this network and didn’t found the CPM rates to be good, and thus had to scape it off after sending them about 20,000 impressions. You may however try this network for a day or two and see if it fits well with your traffic.

Combine Media.net with Google AdSense

Instead of using Media.net as a complete replacement of AdSense, use it in conjugation with AdSense to maximize revenue. Stacking media.net with AdSense gives you 3 media.net ads and 3 AdSense ads. Now if you are going to show these many ads on a page or post, it’s imperative that you have long posts so as not to have too high of an ad to content ratio.
We hope you find this article to be comprehensive enough and that it helps you in achieving your monetization goals with Media.net.